When meeting potential customers at your next trade show, remember the 80/20 Rule of Communication. Listen to prospects 80% of the time and speak for 20% . It is important to allow prospects to open up and start talking about there product/services needs. Here are some open-end questions to get the dialogue going: “What about…
Here is a great example of how exhibit design uses Pi. Pi (Greek letter “π”) is the symbol used in mathematics to represent a constant — the ratio of the circumference of a circle to its diameter — which is approximately 3.14159. Our client, Gagemaker, wanted to incorporate circumference elements in there booth design for OTC…
Great Service When a customer trusts a company, 83 percent will recommend the company to others and continue to use the services. Going above and beyond and being responsive builds that relationship. Consistency. Setting internal and external expectations from high service levels, tools and services allows customers to feel confident in your company. Transparency. …
